King Corduroy Sample Clips
NPR * Billboard * Wide Open Country * The Boot * Ditty TV * Nashville Scene
“Rachel is a true fan of music and that passion fuels her work ethic. She was always willing to take the time to talk with me on the phone when I needed advice, and she offered me more opportunities than were even a part of her job description. I couldn’t be happier with the results of my campaign and I would recommend Rachel to anyone seeking a publicist! She always finds a way to prioritize your project and will put in the extra hours, even if it’s a weekend. There is no doubt in my mind that if you want to build your brand you MUST have a publicist; it doesn’t matter how good your music is, without the PR it is damn near impossible to get any substantial results when promoting your release.” – King Corduroy
The High Divers Sample Clips
Wide Open Country * American Songwriter * Ditty TV * Rolling Stone * Paste
“Rachel and Baby Robot Media took such good care of us by getting us the coverage we felt our music deserved. Rachel’s professionalism, and constant contact kept our team on the same page for the entirety of our campaign and knowing that we had the folks at Baby Robot working on our behalf was quite a relief. We can’t thank Rachel enough for believing in our music, and helping us to cut through the noise, all while considering our busy touring schedule and odd hours. Rachel Hurley is a badass!” – Luke Mitchell
Boo Ray Sample Clips
Billboard * Rolling Stone * Ditty TV * Daytrotter * PopMatters * Saving Country Music
“Working with Rachel Hurley and BabyRobot was a blast! They took the time to understand who I am as an artist and designed a very specialized powerful campaign just for the release of my new album. I’m looking forward to working with them again on my next release.” – Boo Ray
Grand Canyon Sample Clips
Ditty TV * Wide Open Country * Rolling Stone * Paste * PopMatters
“I can’t say enough about Rachel and the team at Baby Robot. This was the best experience I’ve ever had with a PR company. They worked their asses off and consistently went above and beyond, not only getting us great write-ups and features, but also showing up to shows and posting vids and pics of the band. They treated us like they were fans and made us feel part of their family and not just another paycheck. They are a rare exception in the industry. Thank you Rachel!!” – Casey Shea
Andrew Leahey Sample Clips
Billboard * Ditty TV * Wide Open Country * Rolling Stone * Breakthru Radio
“Rachel understands the music business AND truly understands bands. She’s a champion for real art, and her work goes beyond the cut-and-dry boundaries of a standard PR contract.” – Andrew Leahey
David Quinn Sample Clips
Wide Open Country * The Boot * Saving Country Music * Americana Music Association
“Rachel was an absolute pleasure to work with! Her dedication and attention to detail were the best I have seen. This process was new to me and she broke it down each step of the way and made sure I was always kept up to date. She was always available whenever I needed and was always working to get my record and name in front of the right people. The amount of press and exposure that came from her hard work was beyond my expectations. I can not recommend her and Baby Robot enough. I will definitely be asking her to work my next record!” – David Quinn
Charles Wesley Godwin Sample Clips
Saving Country Music * NPR Mountain Stage * Billboard * Rolling Stone Country * Wide Open Country
“Rachel Hurley knocked my campaign out of the park! I was a nobody from nowhere, with no following, with a killer album and she, along with the Baby Robot team, got Seneca in all the right hands. They gave me 110% and showed absolute dedication to me. Rachel and the team brought the credibility needed for the music to be heard and speak for itself. I recommend Rachel Hurley and Baby Robot Media with all of my heart!” – Charles Wesley Godwin
Roses and Cigarettes
Billboard * Ditty TV * Rolling Stone Country * Wide Open Country * Saving Country Music
“Simply put, Rachel Hurley is a remarkable publicist. Her tenacity, attention to detail and love for what she does makes her an asset to any band looking to give their music the press push and respect and care it deserves. Rachel is incredibly easy to work with, responds to emails with record speed, and is always available for any questions you have throughout your campaign. Thank you Rachel!” – Angela Petrilli
Dominique Pruitt Sample Clips
PopMatters * Rolling Stone * LA Times * Ditty TV * PopDose * Boing Boing
“For an independent artist, it can be scary investing in PR- but it’s also a crucial cog in the music machine! Baby Robot Media and Rachel Hurley, in particular, made the investment worth every damn penny. They truly kicked ass on my campaign and got me some killer press. Rachel was easy as pie to communicate with, quick to respond to everything, and made me feel supported EVERY step of the way. If I had to sum up my experience with Rachel it would be “above and beyond”!” – Dominique Pruitt
Kellen of Troy Sample Clips
Ditty TV * No Depression * PopMatters * American Songwriter * Baeble Music * The Bluegrass Situation
“I’m not sure what’s more impressive about Rachel – her talent or her dedication. I’ve worked with PR companies at all levels, and usually, people only have one or the other. Large brand-name companies have all the talent in the world, but with a bloated client list it’s hard to get individual attention. Smaller boutique companies tend to be highly dedicated to their projects, but often lack the heavy artillery necessary to run a successful campaign. Working with Rachel Hurley and the rest of the Baby Robot crew was a truly wonderful experience as they are the perfect marriage of the two.” – Kellen Wenrich
The Mallett Brothers Band Sample Clips
Relix * Americana UK * Jambase* PopMatters * Ditty TV * Live For Live Music * Wide Open Country
“Baby Robot Media, and Rachel Hurley, in particular, were an absolute pleasure to work with. We launched the campaign with the goal of getting some national press for our latest release, and Baby Robot delivered. From creating a timeline to maximize impact, to tour support and leveraging local press on the road, to hanging out and drinking beers in Texas, Rachel and the team went above and beyond. Communication was thorough and spot-on, in-depth weekly reports kept us up to date on what was going on, and they managed to make the whole process fun. We’d thoroughly recommend Rachel and the rest of the team at Baby Robot Media for any acts hoping to get their stuff out into the world, and wouldn’t hesitate to work with them again.” – Will Mallett
Chuck Westmoreland Sample Clips
Wide Open Country * Rolling Stone Country * No Depression * Ditty TV * PopDust * Folk Radio UK
“Rachel worked her ass off on my campaign and was always available when I needed to talk something through or figure something out. She also did a great job of getting me to feel comfortable with things that would normally be outside of my comfort zone. It’s rare to find someone that you believe is actually looking out for you and she is that person. She is willing to go above and beyond for her clients. She is also fun to drink with.” – Chuck Westmoreland
Steel Tribute to Sweetheart of the Rodeo Sample Clips – Coastal Bend Music
Billboard * Boston Globe * The Tennessean * The Bluegrass Situation * Guitar World * Paste
“My hero Cowboy Jack Clement used to say people from Memphis speak in parables. A parable sketches a setting, describes an action, and shows the results. Which is exactly what Rachel Hurley, my new Memphis hero, has done for us at Coastal Bend Music. PR is scary, especially for a small label, with the usual tales of costly, failed expectations seemingly the norm. Rachel and Baby Robot have been the total opposite for us–giving us the plan, taking action on it, and showing us the results. Rachel’s deep love of music shows up in every step of a campaign, and I never felt my projects were just part of her job, but as important to her as they are to me. My go to from here on. Did I mention she’s from Memphis, too?” – John Macy (Coastal Bend Music / Producer)
Matthew Ryan Sample Clips
No Depression * The Observer * American Songwriter * Paste * Huffington Post * Magnet
“The first thing I noticed about Rachel is that she still deeply loves music. All kinds of music. She worked tirelessly on behalf of my last record. She’s smart and communicative. Honest and thorough. She does what she says she’s going to do… And then some. She helped to build one of the most successful campaigns I’ve experienced. And while I don’t know it to be true, I suspect she only takes on the work and music and artists she feels that gut love for. As an artist, that’s how you want to feel when you’re putting out what amounts to your lifeblood, that someone has your back and best interests at hand. And hopefully, those are hardworking and extremely capable hands, like Rachel’s. I’d work with her again in a heartbeat. Can’t recommend her enough.” – Matthew Ryan
Radnor & Lee Sample Clips
Yahoo! Music * NME * Music Feeds * Metro UK * Hello Giggles * Americana UK * Paste
“I can’t tell you the number of publicists I have hired over the years, where I may have literally thrown my money away. PR people will notoriously make big promises, take your money, and then disappear claiming that the album was “a really hard sell”. Well, Rachel not only delivered on all her promises, she literally blew me away with her passion, personal commitment, and faith in our project. I can’t recommend her highly enough.” – Ben Lee
Ross Cooper Sample Clips
Wide Open Country * The Daily Country * PopMatters * Bluegrass Situation * The Boot
“For me, putting together a hardworking team to work a record is paramount. At the end of the day, you want to work with someone who will absolutely fight for you. You want to work with someone who you can call at dang near any time of the day. Someone who sees your art and believes in it. That’s what’s important to me, and that’s what I have in Rachel Hurley and Baby Robot Media. I’ve honestly never worked with someone who is so devoted to work and quality of work. I’m very lucky to have gotten to work with this team. I never once felt like I was just a name on a roster in a mass press email. My album might’ve fallen flat if it wasn’t for Rachel. She knew my music, saw my vision, and executed the right markets. I can’t wait to work with them again on down the road. In short, she’s the best. ” – Ross Cooper
Karen & The Sorrows Sample Clips
Billboard * Noisey * Village Voice * Rolling Stone * Bandcamp * Paste
“Rachel Hurley is a fierce warrior goddess of PR. She fought tirelessly for me and did everything she could to make sure my music got out there. She is passionate and dedicated and I felt very lucky to have her in my corner.” – Karen Pittleman
Great Peacock Sample Clips
Rolling Stone * PopMatters * Relix * Cowboys & Indians * No Depression * PopDust *
“I know that Rachel believed in our music. I also knew she’d do everything she could to get us covered. I wasn’t wrong about either thing. She far exceeded our expectations and went over and beyond what other publicists have done for us.” – Andrew Nelson
Jason Wilber Sample Clips (social media campaign)
Jason was assigned a different publicist for his record campaign until he decided to do a SM campaign – then Rachel took over and continued to work press angles as she saw opportunities
Magnet * The Daily Country * City Winery Cellar Sessions * Paste Sessions
- Facebook Engagement went up 30% in the first month of the campaign
- Added 126% increase in followers on Twitter in the first month
- Added 58% increase in followers on Instagram in the first month
“I love working with Rachel Hurley. She is multi-talented and brings all of her creativity to the table when it comes to Social Media and PR!” – Jason Wilber
Heart Hunters Sample Clips
Ditty TV * No Depression * Glide * The Boot * The Bluegrass Situation * Creative Loafing
“Rachel is great to work with. She’s got the perspective it takes to look at the landscape, suss out the opportunities and get ’em in the bag for you. Also, she’s disarmingly friendly and wryly funny. She got us a lot of positive attention and helped us get many miles beyond where we were. It’s always easy to get in touch and you know when you’re talking, she’s listening. So when she’s talking, you should listen.” – Drew De Man
Leslie Tom Sample Clips
Noisey * No Depression * PopMatters * Wide Open Country * The Boot * Music Row Magazine
“I can honestly say I love Rachel Hurley. The word that comes to mind when thinking about her is “scrappy”. She’s a get-it-done kinda gal. She works hard for her clients looking for new avenues and ways to have our work featured in places that may be unconditional to the mainstream music listener but make sense for our niche of music. I look forward to working with Rachel and the entire Baby Robot staff when I release my next record and know my money will be well spent and my exposure maximized.” – Leslie Tom
R. Finn Sample Clips
PopDust * Huffpost * No Depression * Jam in the Van * Glide * Folk Radio UK
“I’ll put it to you like this, Rachel makes your life easier. I tend to like people who make your life easier. If you should find yourself in the midst of a press campaign and you need one at the buzzer, you get the ball to Rachel.” – Chris Rondella
Kat Myers & The Buzzards Sample Clips
No Depression * Noisey * PopMatters * The Boot * PopDose * The Young Folks
“Rachel is wonderful to work with! She genuinely cares about her clients and about finding the most appropriate placements for them. She got us some killer press and I would highly recommend her to anyone! Thank you Rachel!” Kat Myers
Sir Canyon Sample Clips
Cowboys & Indians * Americana UK * No Depression * PopMatters * Ditty TV
“Rachel has been an absolute joy to work with! Always supportive, always encouraging, always willing to listen to our ideas and goes out and gets the job done! So thankful she’s been on our team and looking forward to working with her in the future!” – Noah Lambert
Whiskey in the Pines Sample Clips
Ditty TV * PopMatters * Americana UK * The Daily Country * For Folk’s Sake
“Rachel is a snow cone on a hot summer day, she’s the milk that washes down a pbj, she’s the duck tape to Macgyver, and she’s the only person I would trust to represent my songs. If she doesn’t work on my next project I’ll probably retire and move to Fiji. I hear they have great pineapple down there. ” – David Lareau
Loren Cole Sample Clips
No Depression * PopMatters * Americana UK * Glide * For Folk’s Sake * Digital Tour Bus
“I was really cautious when I decided to seek out PR. I knew I wanted the service but had heard a lot of stories from friends who had poured out their savings with no return. Baby Robot breaks that stereotype. Rachel Hurley consistently kept me up to date throughout and had my back on all things press-related. The energy of candidness, transparency and support that Baby Robot puts first made for a grateful addition to my album release.” – Loren Cole
James Houlahan Sample Clips
PopDust * Glide * Vents * Cowboys & Indians * For Folk’s Sake * Americana Highways * The Daily Country
“My experience working with Rachel and Baby Robot was extremely positive. Rachel was a tireless advocate for my music, and exhibited the utmost in professionalism. In the noisy, sprawling din of today’s music industry, she managed to get my album into the ears of some very cool people. I’m grateful for her work on my behalf and appreciate her passion for music. Rachel gets results, and she will not let you down. It was a joy to work with her!” – James Houlahan
Josh King Sample Clips
Paste * Rolling Stone * Ditty TV * PopMatters * Wide Open Country * No Depression
“We had high expectations for Baby Robot due to their fabulous track record, but Rachel and company exceeded them! Not only was Rachel an absolute pleasure to work with, but she also produced fabulous results and went well above and beyond her obligation. We can’t wait to continue this relationship, release after release!” Josh King and Jordan Powers
Kate Vargas Sample Clips
NPR * Billboard * PopMatters * No Depression * Ditty TV * PopDust * Glide
“It was a pleasure working with Rachel. She’s no bullshit and I love that, especially in a publicist. Rachel is also super supportive, standing behind music she believes in 100 percent. I can’t imagine a better PR experience for my album campaign.” – Kate Vargas
The Deep Hollow Sample Clips
Ditty TV * PopDust * Wide Open Country * No Depression * Cowboys & Indians * Americana UK
“Rachel has to be one of the hardest working people in the business. When an artist signs on with a publicist, there are really no guarantees. The best thing you can do is hire someone with Rachel’s focus and work ethic. I don’t know how many campaigns she was working on simultaneously, but the quality of her service honestly made us feel like we were her only client during our campaign. She provided extremely prompt communication when we had a question or concern and most importantly, she provided results. ” Micah Walk
Nick Dittmeier & The Sawdusters
Wide Open Country * Cowboys & Indians * Saving Country Music * PopMatters * PopDust * No Depression * Ditty TV
“Rachel was great for our release. Not only did we receive more press for our album than the previous one, but she also helped us manage the flow of press coming in. We were in Europe when the campaign started and touring the states after that, so things can be forgotten or maximum exposure mismanaged. She continually gave a list of the press to talk about and how it related to our campaign. We then could push on social media and guide social media promotion. She was also available any time I had questions about the campaign and I felt like I got honest input when I asked for it.” – Nick Dittmeier
Jane Sheldon Sample Clips
For Folk’s Sake * Americana UK * Ditty TV * ABC * The Daily Country
“Rachel Hurley and Baby Robot worked tirelessly to secure meaningful placements with notable outlets for my single. Rachel is tenacious and hardworking and extremely knowledgeable about publicity and social media. I would absolutely recommend her and Baby Robot if you are looking to do a PR campaign for a musical project!” – Jane Sheldon
Michael McArthur Sample Clips
Billboard * Ditty TV * Americana Music Association * PopMatters * PopDust
“Rachel did everything she said she would and more. What’s likely most valuable is that she’s a master at helping craft and communicate an honest narrative that appropriately serves the message in the art.” – Michael McArthur
Bridge 19 Sample Clips
Wide Open Country * Americana Music Association * Ditty TV * Glide * Cowboys & Indians
“We loved working with Rachel and Baby Robot. We got more media coverage than we have in the past and Rachel was always quick to respond and answer questions when needed. We felt very supported as artists and we’d love to work with Rachel and everyone at Baby Robot again in the future. It was a pleasure!” – Audrey Cecil