Martin Ruby – who also goes under the name Marco North – is a songwriter who finds a lot to draw on for inspiration in his life. He started off in the New York music scene where, as he says, “Jeff Buckley literally played two doors over.” He recalls playing in the World Trade Center, and he recalls watching them fall. Then there’s the twist of fate which has led him to live in Moscow for the last fourteen years.
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Now Hiring
Digital Marketing Coordinator
Baby Robot Media is a boutique music publicity and media service agency based in Los Angeles, New York and Atlanta. We specialize in promotional campaigns for albums, singles and videos, as well as creating promotional content for our clients. Our mission is to help great unknown bands reach a wider audience, and to help already successful artists manage their brand identity and continue to thrive.
The Digital Marketing Coordinator will be responsible for building our marketing department from the ground up to complement the work of our publicists, developing and executing creative digital marketing campaigns, increasing engagement and helping our clients build an online fanbase.
Job Functions:
• Execute and manage paid social-media campaigns on Facebook, Instagram, Twitter and other platforms to drive streams, followers, engagement and growth
• Drive social media and streaming engagement with best practices, new digital tools and platform optimization
• Create and implement strategic plans for video content on YouTube, Instagram and Facebook
• Website design and upkeep (WordPress and others)
• Develop and maintain databases of key data points including but not limited to account growth, budget tracking, pitching, links and social media influencers
• Creating in-house campaigns for Spotify, Apple and other music streaming platforms
• Permission Marketing: developing and implementing various strategies for email collection
• Optimize ads for conversions
• Create sales funnel catered to individual artist / brand
• Develop engaging, unique and on-brand recurring media strategies and online experiences for fans (contests, polls, games, questionnaires, etc)
• Asset management
• Scheduling social media posts and plans as needed for artist and label accounts
• Compiling weekly updates and monthly reports for marketing and analysis
Candidate Profile:
• Music Aficionado: extensive knowledge of music history and also current artists across a variety of genres (indie rock, electropop, punk, metal, folk, Americana, hip-hop, alternative R&B, etc.)
• Must have a proven track record in client social-media growth and ad-campaign management (metrics and references will be requested)
• This is a work-from-home position, so we’re looking for an organized, motivated, proactive, self-starter
• You’ll be working in tandem with publicists, managers and artists, so you’ll need to be flexible and work well in a team environment
• Google Ad Certification preferred
• Must be marketing-minded and enjoy working in an innovative digital environment
• Must have a proficient understanding of social media, streaming and content platforms
• Education: Bachelor’s degree in Marketing, Communications or Music Business preferred
• Experience: Minimum two years work experience in Digital Marketing required (music-business experience a plus)
Please send cover letter and resume to Steve Albertson – stevealbertson@babyrobotmedia.com
The Ripple Effect premieres early version of Goliathan’s “In the Path of the Giant, Technology Is Laid to Waste”
Goliathan seamlessly blends crushing instrumental doom metal and dreamy post-rock, and they just unearthed some raw, primal, early recordings that date all the way back to 2006, documenting the band’s first and most primitive incarnation. The epic, three-song, 37-minute set—Artifact—has just been remixed by Toshi Kasai (Melvins, Red Sparowes, Helmet) and mastered by Gene Grimaldi (Failure, Fantômas). It will be released Oct. 30, digitally and also on limited-edition 10″ vinyl.
Through their alternately punishing and ethereal instrumentals, Goliathan tells stories as vast as geologic time itself. Tales of epic beginnings and inevitable ends, of the epochal crawl of continents, apocalyptic future landscapes and, perhaps most impactfully, of nature finally—and violently—reclaiming its rightful dominion over man.
The Bluegrass Situation debuts the all NEW title track from David Quinn, “Letting Go”
Artist: David Quinn
Hometown: Woodridge, Illinois
Song: “Letting Go”
Album: Letting Go
Release Date: October 23, 2020
In Their Words: “The song ‘Letting Go’ is what really got the whole record going for me. It put everything in perspective about what I was trying to say with the album. It all started with that opening line, ‘I’m letting go of everything that’s holding me down.’ I was dealing with a bunch of things at the moment, and I just needed to let it all go. I had a headache for about six months straight, and I reference that in the song: ‘My head, it hurts/Lord you know I’m spinnin’ around.’
Americana UK premieres James Houlahan’s latest release Tomorrow’s Had Enough Of Me
Some songs – they get to you from the first listen. Sometimes its a hard rocking punch that lifts and energises and informs and sometimes its the capture of an emotion so familiar it is as if someone has been rooting around in your soul. ‘Tomorrow’s had Enough of Me‘, as you might guess from the title, is one of the latter. James Houlahan inhabits an empty weariness that’s shot through with regrets over wasted times, wasted efforts and the endless exhaustion of not quite achieving. He sings “endless hours on the road, where I’m busy being free” and it is exactly how it feels to have gone one drink further than you planned to. A song doesn’t get to be so perfect by accident, and you’ll quickly note the presence of the unmistakable Scarlet Rivera who’s violin gives some additional ache to the song. Other notable names are drummer Danny Frankel. ‘Tomorrow’s had Enough of Me‘ comes from the new album ‘Ordinary Eye‘ which was produced by Fernando Perdomo – who has previously worked with the younger Dylan. READ MORE…
LonesomeHighway.com has reviewed Michelle Billingsley’s “thought provoking” music Not the Marrying Kind
Growing up in small town Michigan, Michelle Billingsley packed her bags and headed to Los Angeles to seek fame and fortune as an actress. Her life story mirrors that of hordes of young wannabees, following their dreams, only to quit Los Angeles, bruised and broken by rejection and failed romances.
Rather than allowing the sordid experiences to break her spirit, Billingsley dusted herself down, took stock and planned her next move. Moving to Chicago, where she presently resides, she revisited that period of her life and her younger years, to construct the ten songs that surface on NOT THE MARRYING KIND. The tales within the songs aim for the jugular and more often than not, score a direct hit. They are at times perturbing, seldom polite, more often than not irreverent and frequently amusing. READ MORE…