MERCH is the brainchild of Joe Medina, a San Francisco-based singer-songwriter, composer and guitarist. His second album, Amour Bohemian, is out November 3rd via his Sassafras Records and Distribution label. The 405 is thrilled to be able to debut the first single, album opener, ‘Don’t Wait Too Long’.
Medina’s song is smeared with nostalgia, not only through the clear Frank Zappa influence, but also his lyrics. ‘Don’t Wait Too Long’ is all about looking back and reflecting on how fleeting your teenage years really are and how needing to grow up catches up on you. “The bulk of the crew I came up with envy the place I’m in/ Some still burn in their parents’ garage/ Some feel stuck by a kid,” he sings in an Ariel Pink-esque baritone before getting brasher and brattier as he shows off his falsetto in the chorus. The song makes full use of its 5+ minute runtime, with even more quotables (“Me or them or all of us have been so fucked in the head”) and a tangible joy of creation, all the way to the beautiful mandolin-backed bridge. It’s no wonder Oh Sees’ John Dwyer has sung his praises for MERCH’s album, saying, “Amour Bohemian is a ren-rock masterpiece. Pretty much all you could want from a deep album. Well done, sir.” READ MORE…
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